The ‘Saamarthya’ scheme, launched under the MoU, will offer assistance for self-employment to rural women
A memorandum of understanding (MoU) was signed between Sanjeevini (Karnataka State Rural Livelihood Promotion Society — KSRLPS) and e-commerce firm Meesho for the empowerment of 2,500 self-help groups (SHGs) in the state, in the presence of Chief Minister Basavaraj Bommai.
Speaking at the event, the Chief Minister said that the world would know the ‘potential’ of women from Karnataka. The state government has launched the ‘Saamarthya’ project, which will be taken up on an end-to-end route.
He welcomed the efforts of Meesho and Canara Bank in joining hands with the government’s initiative to empower rural women.
The Department of Skill Development, Entrepreneurship and Livelihood is providing assistance for self-employment to SHGs under the ‘Elevate Scheme’ with the support of the Government of India’s livelihood programmes. The CM said these programmes need to be scaled up and managed at the micro level.
Vidit Aatrey, Founder and CEO, Meesho said, “We are honoured to join hands with Sanjeevini and the State government to further our mission of democratising internet commerce for everyone.”
th