Method In Madness is Iyer’s account of adventure in bureaucracy, and is peppered with life lessons and fun

Jaiye aur Bharath ko swachh banaiye’- the clarion call to Parameswaran Iyer by Prime Minister Narendra Modi was enough to unleash the plan to take on one of the world’s toughest projects- Swachch Bharat Abhiyaan.

In Method in Madness, published by Harper Collins, Iyer documents his journey in the Indian administration and the challenges he faced. A 1981 batch IAS officer of the Uttar Pradesh cadre, Iyer was Prime Minister Modi’s go-to man for Swachh Bharat Abhiyan.